You’ve built something meaningful and now it’s time for your brand to reflect that

Brand Design for Small Businesses

Through intentional design rooted in clarity and cohesion, I help you bring your business to life visually.

As more businesses began showing up online and building communities beyond brick-and-mortar or word-of-mouth, a new level of branding became essential. Suddenly, a brand wasn’t just a logo and a business card—it needed to live across websites, Instagram grids, email signatures, digital advertisements, and beyond.

I noticed a clear lack of cohesion between what business owners felt their brand was and how it was actually being seen. That disconnect is exactly what inspired me to create branding that extends with intention—so your business shows up clearly, consistently, and confidently at every touchpoint.

THOUGHTFUL DESIGN, BUILT TO LAST
Lauren Cooper creative mockup of family and first art created

Design has always been in my DNA.

Growing up with two graphic designer parents meant our kitchen table was covered in Pantone books, sketchpads, and the kind of encouragement that made me believe creativity could in fact be a career.

I studied both fine arts and commercial graphic design, which gave me a solid foundation in both expressive creativity and strategic thinking. For the past five years, I’ve worked in the agency world, partnering with clients across industries to create branding that’s as intentional as it is beautiful.

Today, Blender’s work can be found all across the U.S.—but one of my favorite things is driving down Main Street in Mooresville and spotting the brands we've brought to life, proudly showing up in storefronts, signage, and little moments of design all over town.

Image of Lauren with family
tea icon

Iced Latte > Tea

(with cinnamon and
oat milk to be exact)

dog icon

Dogs > Cats

(My dog made me write this,
I love all animals!)

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Night > Morning

(I run on creativity,
not circadian rhythm)

I love helping people—plain and simple.

Especially the ones who’ve poured their heart into a business and just want their brand to finally reflect that.

As an Enneagram 2 wing 3, I’m wired to support others and do it well. I care deeply about people and their dreams, but I also want to make sure what I create truly moves the needle for them—visually, emotionally, and strategically. I’m the kind of person who gets way too excited about helping someone feel seen and supported.

I’m obsessed with cohesion (like, truly), and getting to bring order, beauty, and personality into a visual identity is the dream job I never take for granted. It’s not just about making things look good—it’s about making someone’s business feel like home, inside and out.

Because beautiful design should do something— like dial in your voice, sharpen your presence, and get you noticed.

explore our work

emily headshot

Lauren was absolutely amazing to work with, and she knocked my new branding out of the park!

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